Our Process

My financial practice is named after the date of the formation of the first life insurance company in the US. This occurred in Philadelphia in 1752 by Benjamin Franklin and a group of firefighters. I strive to design customized financial strategies that will also stand the test of time for my clients.

We provide three core services: financial planning and design strategies (to help you efficiently work toward your goals), investment solutions (portfolios that fit your needs), and insurance products (to protect your interests today). We're independent and always shop for the investment or insurance that is best for you.

That your confidence in your investment portfolio will determine your commitment to your investment strategy. We believe that investing in leading companies, with leading technology, and leading talent will yield positive results in the long term. You need to believe in the engine we'll use to get to you your goals.

You will have 24/7 access to your accounts and we'll hold a comprehensive annual review of all aspects of your financial life. We're always available for questions and you have the option to schedule more frequent reviews and other services if you desire.

We're paid in several ways, each driven by your needs. If we're helping to manage your assets, we charge a percentage annually for those assets under management. If you need insurance, we would receive the state-regulated commission rate. If you need a financial plan, we have standard and enhanced options with corresponding one-time fees.

We'll measure your investment performance based on absolute and relative performance to a comparable benchmark.

One client was the chief financial officer of a company. He changed employers and his new employer offered investment advisory services as part of its benefits package. The second client passed away and our firm had no relationship with his wife, who decided to move the account to her current advisor.